Key features and benefits
- Study at one of the Top 3 Colleges in England*
- Study in our dedicated University Centre at The Blackburn Learning Quarter
- Learn from industry experts and trade professionals
- Rated "Good" by Ofsted in all areas - as of November 2024
This course is designed to help learners improve their photography skills specifically for social media marketing. Through a blend of practical techniques and creative strategies, learners will learn how to capture visually appealing images that align with branding goals and resonate with online audiences. Topics include understanding lighting, composition, and color theory, as well as tips for photographing products, people, and lifestyle shots. The course will also cover editing basics and tools to enhance images for various platforms like Instagram, Facebook, and Pinterest. By the end, learners will be equipped to create engaging content that enhances brand visibility and drives engagement on social media.
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Entry Requirements
Anyone with an interest in photography and improving their skills.
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What will I study?
- An introduction on using different cameras such as smart phones, tablets and digital cameras.
- Learn about Composition - Choosing the best angles and locations.
- Learn about Lighting - Understanding available light and using it to get the best results.
- Visual storytelling – Making your pictures get the marketing message across.
- How to… Photograph products, people, processes, services.
- Digital Asset Management (DAM) – How to safely organise and save your images.
- Participation Consent & Copyright Advice
- Applying the above techniques to social media marketing for your business (any sector).
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How will I be assessed?
Formative assessment throughout the day.
We are proud to be one of the Top 3* Colleges in England for A-Levels and Technical Courses.
*In the Government's latest achievement tables for learners aged 16-18.
